TL;DR: What You Need to Know
Solutions compared: Ultraprint, VentorTech, Webkul, QZ Tray
Ultraprint connects directly via USB — no middleware needed
Chrome Extension trial — test before you buy
Fastest setup of any solution tested
You don't need an Odoo IoT Box to print from POS. Four proven alternatives exist, ranging from open-source to commercial solutions. Ultraprint offers the best balance of reliability and ease of use for most businesses.
The Odoo IoT Box is the official solution for POS printing, but it's not the only one — and often not the best. Whether you're on a budget, need offline printing, or want to avoid Odoo's subscription requirements, there's an alternative that fits. This guide compares the four leading options for printing from Odoo POS without an IoT Box.
Two Ultraprint Variants
Extension (Variant B): Free Chrome Extension + subscription. Works with any web-based POS (Shopify, Square, Lightspeed, Odoo Online). Desktop browsers only. No kitchen routing.
Add-on (Variant A): $59 one-time Odoo module + subscription. Works with Odoo.sh and self-hosted only. Kitchen routing by product category, mobile + tablet support.
Why Avoid the IoT Box?
Before diving into alternatives, let's clarify why businesses look beyond the official solution:
- Cost: $199 hardware + $24/month subscription = $487 Year 1
- Cloud dependency: No internet = no printing
- Odoo-only: Doesn't work with Shopify, Square, or custom webapps
- Setup complexity: Cloud pairing, certificate management, firmware updates
- Limited kitchen support: Basic routing only
If any of these are deal-breakers for your business, read on.
The Four Alternatives
1. Ultraprint ($249 Year 1)
Ultraprint is a browser-based printing solution with a free Chrome Extension and local-network Hub. It's the most balanced option for businesses that need reliability without complexity.
Pros:
- Works offline — local network printing
- 5-minute setup, no cloud configuration
- Category-based kitchen routing built-in
- Free Chrome Extension for testing
- Works with any web-based POS (not just Odoo)
Cons:
- Subscription model (not one-time purchase)
- Desktop Chrome only (no mobile apps)
2. VentorTech Direct Print PRO (~$295/year)
VentorTech is an established Odoo partner with 800+ customers. Their Direct Print PRO module offers advanced auto-print rules and solid Odoo integration.
Pros:
- Deep Odoo integration (9/10)
- Advanced auto-print conditional rules
- 5-star rating on Odoo Apps Store
- Large customer base (proven solution)
Cons:
- Cloud-dependent (PrintNode backend)
- No free trial — must pay to evaluate
- Kitchen routing via rules (not built-in)
- Odoo-only (no Shopify/Square support)
3. Webkul POS Direct Print (~$506 one-time)
Webkul offers a module-based solution with mobile apps for Android and iOS. It's a one-time purchase, which appeals to businesses that prefer owning software.
Pros:
- One-time purchase (no subscription)
- Native Android and iOS apps
- Works offline
- Multi-location support
Cons:
- Higher upfront cost ($506)
- Kitchen printing is a separate module ($49)
- Setup takes 20–40 minutes
- Odoo-only
4. QZ Tray ($0)
QZ Tray is open-source software that bridges web apps to printers. It's free but requires significant technical expertise to set up and maintain.
Pros:
- Completely free
- Supports ESC/POS, ZPL, and PDF
- Works offline
- Highly configurable for developers
Cons:
- Requires Java runtime
- Certificate management complexity
- 1–2 hour setup for non-technical users
- No commercial support
- No Odoo-specific features (kitchen routing, cash drawer)
Head-to-Head Comparison
| Feature | Ultraprint | VentorTech | Webkul | QZ Tray |
|---|---|---|---|---|
| Year 1 Cost | $249 | $295 | $506 | $0 |
| Setup Time | 5 min | 15–30 min | 20–40 min | 1–2 hours |
| Works Offline | Yes | No | Yes | Yes |
| Kitchen Routing | Built-in | Via rules | Separate module | No |
| Free Trial | Yes (Chrome Ext) | No | No | Yes (full) |
| Non-Odoo Support | Yes | No | No | Yes |
| Support | Email + chat | Ticket | Ticket | Community |
Which Solution Should You Choose?
Choose Ultraprint If:
- You want the fastest setup with the lowest friction
- Offline printing is critical (restaurants, retail)
- You want a free trial before committing
- You use multiple POS systems or may switch in future
- Kitchen routing is important
Choose VentorTech If:
- You need advanced conditional auto-print rules
- You value deep Odoo integration above all else
- You have reliable internet and don't need offline
- You want a solution with 800+ proven customers
Choose Webkul If:
- You prefer one-time purchases over subscriptions
- You need native mobile apps for tablet POS
- You don't need kitchen-specific routing
- Budget allows higher upfront cost
Choose QZ Tray If:
- You have technical staff who can handle Java and certificates
- Budget is zero and time is unlimited
- You need maximum configurability
- You don't need commercial support or Odoo-specific features
Implementation Checklist
Regardless of which solution you choose, follow this checklist for a smooth rollout:
- Audit your printers: Confirm ESC/POS or ZPL support. Check if network (Ethernet/WiFi) or USB.
- Test on one station: Never roll out to all POS stations before testing one. Print 50+ test receipts.
- Train staff: Even "5-minute setup" solutions need staff training on reprinting, paper changes, and error handling.
- Document your config: Save printer IP addresses, Hub settings, and extension versions. Future-you will thank present-you.
- Plan for failure: Keep a USB printer as backup. Know how to switch stations if one fails.
ROI: Why Cheap Can Be Expensive
QZ Tray is free, but let's calculate the real cost. A typical restaurant manager earns $25/hour. QZ Tray setup takes 2 hours ($50). QZ Tray 2.2+ bundles its own JRE and auto-generates certificates, so ongoing maintenance is mostly troubleshooting when printer drivers or browser updates break the connection — averaging 1 hour/month ($300/year). Year 1 total: $350 — more than Ultraprint's $249, with no support and fewer features. Note: both QZ Tray and Ultraprint use Java under the hood (both are Java-based WebSocket servers). The difference is integration complexity, not runtime technology.
VentorTech at $295/year seems comparable to Ultraprint, but factor in the cost of internet outages. One Friday night outage where you can't print kitchen tickets for 2 hours easily costs more than the annual subscription difference in lost revenue and customer goodwill.
The Hidden Costs of Cloud-Dependent Printing
When evaluating POS printing solutions, most businesses focus on upfront cost and setup time. But the ongoing operational costs often dwarf the initial investment. Cloud-dependent solutions like VentorTech and the IoT Box create hidden expenses that don't appear on the price tag.
Internet Redundancy Costs
If your printing depends on the internet, you need redundant connections. A backup 4G router costs $200–$400 upfront plus $30–$60/month for data. Over three years, that's $1,280–$2,560 just to ensure printing works during outages. Offline solutions eliminate this entirely.
Downtime Revenue Loss
A busy restaurant processes 100–200 orders during Friday dinner service. If printing stops for one hour due to an internet outage, you can't process new orders efficiently. At an average ticket of $35, that's $3,500–$7,000 in lost revenue for a single outage. One outage per quarter = $14,000–$28,000 annual risk.
Staff Frustration and Turnover
Unreliable technology frustrates staff. When printers fail during rush, stress levels spike. Over time, this contributes to higher turnover — and replacing a restaurant employee costs $3,000–$5,000 in recruitment and training. Reliable printing isn't just about receipts; it's about retaining your team.
Start Printing in 5 Minutes
Ultraprint gives you offline POS printing and a free Chrome Extension — no IoT Box required.
How to Evaluate Any POS Printing Solution: A Buyer's Framework
After reviewing dozens of deployments, we've identified five evaluation dimensions that predict whether a printing solution will succeed or frustrate your team:
1. Total Cost of Ownership (Not Just Sticker Price)
QZ Tray is free — until you factor in the 2-3 hours of setup, API integration work, and ongoing troubleshooting. (QZ Tray 2.2+ bundles JRE and auto-generates certificates, so Java and certificate management are no longer user-facing tasks.) Webkul's $506 one-time fee looks attractive until you need the second module for kitchen printing. Here's how to calculate real TCO:
- Software cost: License + subscription fees
- Setup labor: Your hourly rate × estimated setup time (be — if you don't have technical staff, add consultant costs)
- Maintenance: Annual hours × hourly rate for updates, troubleshooting, certificate renewals
- Downtime risk: What's one hour of no printing worth during peak service?
2. Architecture Match: Cloud vs Local
Cloud printing (PrintNode, IoT Box cloud relay) is easier to set up and works across locations. Local printing (Ultraprint, QZ Tray) works offline and keeps data private. There's no universally "better" architecture — only the one that fits your operational reality.
Choose cloud if: You have multiple locations without IT staff, or you prioritize remote management over offline resilience.
Choose local if: You operate in areas with unreliable internet, handle sensitive customer data, or need guaranteed printing during outages.
3. Kitchen-Specific Features (If You're a Restaurant)
Generic printing solutions treat kitchen orders like receipts — one document, one printer. Restaurant kitchens need category routing (pizzas to pizza station, drinks to bar, desserts to cold station). Without this, your expo staff become human routers, adding 30-60 seconds per ticket during rush.
Ultraprint's add-on variant handles this natively. VentorTech requires rule configuration. Webkul needs a separate module. QZ Tray requires custom development. PrintNode and IoT Box don't support kitchen routing at all.
4. Support Quality: What Happens at 8 PM on a Friday?
All vendors claim "support." The difference is in access and expertise:
- Ultraprint: Ticket-based + 60-day priority support. Response typically within 24 hours on business days.
- VentorTech: Standard ticket support. Large user base (800+) means community forums have answers to common issues.
- Webkul: Ticket-based support. Being a large Indian Odoo partner means broad coverage but variable response times.
- QZ Tray: Community support only. No SLA, no guaranteed response. GitHub issues and Discord are your best bets.
5. Exit Strategy: Can You Leave Without Pain?
This is the question almost no one asks until they're unhappy. Ultraprint and QZ Tray use standard ESC/POS and ZPL — any replacement solution can reuse your printers. Webkul and VentorTech lock you into their ecosystem to varying degrees. The IoT Box is the hardest to exit — it's physically welded into your Odoo subscription model.
Real-World Deployment Scenarios
Here are three realistic business profiles and which solution fits:
Scenario A: Single-Location Coffee Shop (2 POS, 1 Kitchen Printer)
Budget-conscious, no IT staff. Recommendation: Ultraprint Chrome Extension ($190/year). Setup takes 10 minutes. Works with existing thermal printer. Free trial means zero risk. If you outgrow it, you've only invested one year of subscription.
Scenario B: 5-Location Retail Chain (10 POS, barcode labels)
Multi-location, needs consistency. Recommendation: VentorTech Direct Print PRO ($295/year). Cloud management means you configure once and push to all locations. The 800+ customer base means most edge cases are already solved.
Scenario C: High-Volume Restaurant (4 POS, 3 Kitchen Stations, expo printer)
Kitchen routing critical, peak-hour reliability essential. Recommendation: Ultraprint Add-on ($249/year). Category-based routing sends pizzas to pizza station, mains to grill, salads to cold prep. Offline printing means Friday night rush continues even if the internet drops.
These scenarios are based on typical deployment patterns. Your specific environment may differ — always test before committing.
Assessment: Where Each Solution Shines
No solution is best at everything. Here's where each competitor outperforms the others:
- VentorTech wins on cloud management and multi-location consistency. If you have 5+ stores and need central control, their dashboard is unmatched.
- Webkul wins on ecosystem breadth. If you need POS printing integrated with Webkul's loyalty, POS closing, or other modules, the integration is seamless.
- QZ Tray wins on flexibility and cost. For developers and technically skilled operators, it's the most configurable solution — if you have the expertise to wield it.
- Ultraprint wins on kitchen-specific routing, offline resilience, and the fastest path from install to first print.
The right choice isn't about finding the "best" product. It's about finding the product whose strengths align with your operational reality and whose weaknesses won't block your critical workflows.
FAQ
Can I use these with Odoo Online?
Yes. All four solutions work with Odoo Online because they operate at the browser level, not the server level. The Chrome Extension or module captures the print job before it reaches Odoo's servers.
Do I need to change my printers?
Probably not. If your printers support ESC/POS or ZPL (most thermal printers do), all four solutions work. The free Chrome Extension from Ultraprint lets you test compatibility in 30 seconds.
What about barcode scanners and scales?
These solutions are for printing only. If you need barcode scanner or scale integration, the IoT Box is still the best choice — it's designed for general IoT, not just printing.
Can I switch solutions later?
Yes. All use standard printer protocols. Your hardware investment is preserved regardless of which software solution you choose.
Which is best for a high-volume restaurant?
Ultraprint or Webkul. Both offer offline printing and kitchen routing. Ultraprint has faster setup and lower cost. Webkul has mobile apps if you use tablets.